HALIO DIGITAL MARKETING SPECIALIST

AGC Building & Industrial, a European leader in flat glass.

Part of AGC Glass Company, the AGC Building & Industrial Division produces, processes and distributes flat glass for the building industry, the solar industry and high tech operations. Our business is driven by four strategic Business Units:
• Primary Glass
• Processed Glass
• Distribution
• New Business and Industrial.

Our 8,400 employees operate in over 100 sites throughout Europe, from Spain to Russia. Our common goal is summarized in our vision: "Glass creates emotions by connecting people with their environment".

Halio is looking for a digital marketing specialist, whose mission will be to implement and refine the digital marketing strategy for the development and improvement of the relationship prospects, customers and users. If you wish to experience a dynamic team, functioning as a start-up but with all the advantages that a global group has to offer, Halio is the place for you!

The Role / Job :

Develop brand awareness

Develop and strengthen the digital communication tools (CRM, Social Media, websites)

Collect, process and study data to produce recommendations

Generate leads

 1. Website:

  • Update and maintain our website
  • Create a monthly reporting for the top management with clear actions for optimization
  • Develop and implement creative action-plans to boost SEO
  • SEA campaign implementation, optimization and reporting
  • Analyze the impact of your action-plans and optimize your results

 2. Social Media:

  • Deployment of the new social media strategy on the networks concerned
  • Content creation and planification of the editorial schedules
  • Defining and implementing campaign based on audience/data strategies
  • Monthly reporting in addition to all campaigns reports.

 3. CRM intégration

  • Set up and monitor the links between the CRM and the Website
  • Set  up of a marketing automation strategy in collaboration with the content manager
  • Data analysis and campaign reporting

Requirements :

  • At least 5 years of experience in digital marketing (conversion rate optimization, A/B testing, SEO and Search Engine Marketing)
  • Very hands-on with digital analytics tools and the setup of dashboards
  • Experienced with reporting and interpreting data (Google Analytics)
  • Excellent knowledge of IT tools: CMS (WordPress), tools for emailing and sending notifications (Mailchimp), graphics software (InDesign, Photoshop, Illustrator)
  • Creative and analytical mindset, excellent problem-solver skills & a sensitivity for sales
  • Master’s degree in Communications, Marketing, Journalism, Public Relations, Business or related field,
  • Fluent in English, French and/or Dutch
  • Excellent written and verbal communication skills
  • Social networks are part of your everyday life
  • Able to work in a team, communicate and exchange ideas

Are you ready to sign "Glass Unlimited" ?

  • Location: Louvain-la-Neuve, Belgium
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